A term used by gentlemen to annoy their
girlfriends and also to poorly and
transparently distance themselves from the feelings they can't come out and say directly . See "Fluffy Wuffy Sugar Muffin (FWSM)"
(Common in London, specifically Isle of Dogs . Possibly related to the irish phrase 'Snuaidh Uaigh Bonnie' which would have been common to Irish
immigrants to that area in the late 19th century)