SINJim's definitions

Sporkamorgueatorium

The classic, multi-purpose hall found in high schools that is used for meals (hence sporks), performances, and in a community tragedy, a temporary morgue.

The tryouts for Romeo and Juliet will be at the Sporkamorgueatorium at 3 pm.

by SINJim February 5, 2021

Cap'n Crunching

The act of skipping prescribed training to get to the certification test; akin to kids who dig through a full box of Cap'n Crunch in order to obtain the toy at the bottom of the box before eating the cereal.

The staff is bypassing a lot of valuable training because they are Cap'n Crunching the online course.

by SINJim February 4, 2021

Spray and Pray

When marketers fail to target their marketing by segments and instead just market to everyone and hope that the marketing will be effective.

Instead of Sarah focusing her campaign on likely buyers, Sarah ran ads everyone in a 'spray and pray' move, wasting valuable marketing funds.

by SINJim May 17, 2020

One-and-Done

In marketing and sales, when someone makes only one attempt to achieve a goal when experience dictates that multiple attempts are needed.

Doug never successfully reaches prospects on the phone because he has a "one-and-done" mentality.

by SINJim May 17, 2020