to choke, continually lose, to come close but
never make it. In reference to the
Chicago Cub's of
baseball. Also see cubbed for past tense.
"I wonder how Cubs will cub it this year."
"I dunno but I bet they cub it in the NLCS"
"Did you
see the time the Cubs
lost because htat fans
caught the ball"
"Yeah they really cubbed it that year."