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Steve Jobs Law

The belief that companies, especially technology companies, know what the customer wants before the customer does. This was pioneered by Steve Jobs when he was CEO of Apple. His famous quote was, “Some people say, Give the customers what they want." But that's not my approach. Our job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things that are not yet on the page.“

This law was used to launch products that consumers had never thought of such as iTunes and iPhone and they worked spectacularly because consumers actually enjoyed the products and it simplified their media and daily life for a time.

Today, Steve Jobs Law is a smokescreen by big tech to ram new products and services down our throats without any input by customers and they expect us to immediately adapt the new products/upgrades/services without complaint, use it in our daily lives, and expect us to pay for the privilege. The Steve Jobs Law has now morphed into a totalitarian force within technology where forced adaptation is not only expected, it should be celebrated, and any attempt at customization by consumers that was celebrated previously must be stamped out immediately.
Did I ever ask for this A.I. upgrade on my Microsoft Office? I don’t need this on my spreadsheet or my PowerPoint! I know how to build it to my specifications. But due to the Steve Jobs Law, I, the customer, don’t know anything about technology and how I can use it to my benefit. I am told what is good for me, I am expected to upgrade to it, and I am expected to pay for it!
by Lumburgh Survivor July 5, 2025
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Steve

Steve is a TV host. Especially he is on Family Feud, Little Big Shots, and another channel.
Steve you are a TV star! Yeah I know I am a great 🌟!
by Ochia May 17, 2018
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steves shenanigans

when your local texan goes absolutely bonkers

or when that guy steve loses it playing bugsnax
oh no hes back at his steves shenanigans
by steve:) April 22, 2023
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Kitchen Steve

That guy who does everything way cheaper than your local business'. Need a haircut, call Kitchen Steve, Tattoo? He's not licensed but he got this cool tattoo gun off eBay once and he practices on himself.
Dude you don't need to pay $60 for that haircut man, Kitchen Steve will do it for $10. Let me give him a call!
by ChaoticFreedoms October 29, 2020
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Steve

A man typically in his late 40's, with a massive beer belly and an even more massive bad attitude.
These are usually found inhabiting the midlands of England and Scotland
"Did you see that guy yelling at youths yesterday?"
"Yeah man he is such a Steve"
"Ikr"
by Raf is on the roof again January 28, 2022
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striped backed steve

is the name for a male who is into S&M and torture. true striped backed steves are the ones getting tortured, usualy by a female dominatrix
1) did you here what matt did with jesse last night?

2) i know hes a striped backed steve and every one knows it
by gnome hater December 24, 2008
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tequila steve

Typically observed in a party setting and sustained solely by Lunazul tequila. Has been known to take off at unexpected times. Inexplicable attraction to cows and aversion to white claws or so called "bitch drinks". If your looking into getting your own tequila Steve you may want to get a restraining apparatus such as a straight jacket and keep him away from valued objects and unattended parked cars.
"Dude my car got coffined last night i think there was a tequila steve on the prowl"
by broseph6699 November 19, 2019
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