The act of altering one's appearance in order to become more attractive. Can be 'soft' (meaning more normalized, less-invasive, and non-permanent methods of improvement, such as getting a haircut, going on a diet, or wearing makeup) or 'hard' (more intense methods such as plastic and cosmetic surgery and steroids). The term is popular amongst incels and femcels but the
majority of people on the planet
participate in
looksmaxxing in some way or another.