1.
a phrase intended to make
someone feel
even worse about their current misfortune, by telling them to savour the emotional "burn" which they they are already feeling.
similar to the phrase sucked in
2.
more common usage:
when your muscles generate a burning feeling during
intense exercise
For example:
1.
Person 1: I am getting audited by the tax
man
Person 2: Feel the burn!
Person 1: I just had a car
accident and I forgot to pay my insurance!
Person 2: Feel the burn!
The phrase can be enhanced with the double entendre
Person 1: That girl gave me genital warts
Person 2: Feel the buuurrrrrrn!
Person 1: I
burnt myself on the stove
Person 2: Feel the buuuuuurrrrrrrrrrrrrn!
Burn is enhanced the longer you hold the 'ur' sound.
Buuuuuuuuuurrrrrrrrrrrrrrrrn!
2.
Personal Trainer: Not until you are feeling the burn can you call that jogging you
fatty.