mascularity

an over-the-top macho attitude that doesn't take itself too seriously, poking fun at manly pursuits in a humorous way

The word is a multiple portmanteau combining masculinity, muscularity and hilarity, coined in the Isaiah Mustafa viral ad campaign for Old Spice, July 12-15 2010.
"Unfortunately most people aren't pain-deflective pillars of strength and wisdom and mascularity."

Like the Man Show, most Super Bowl commercials are exercises in mascularity.
by filidhe July 15, 2010
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mascular

That gay guy thinks he's mascular because he hits the gym hard, but have you heard him talk? Queen!

My, those dykes were scary mascular.
by sponty September 29, 2010
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Mascular

A form of size that involves not only being overly masculine but showing an increased muscle size with an overlying layer of pudgy adipose tissue.
When I was a kid I was mascular, the girls loved it!
by Stevil4321 November 15, 2012
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mascular

a gay male; not a gay female, a gay male
that guy is mascular
by yuhi March 04, 2011
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mascular

look how mascular i am
look at william, he’s so mascular
by scaroline January 18, 2022
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mascular

Like masculine, only more so.
Travis:Have you seen Matt's new girlfriend? She's pretty masculine.
Dave: Shit dude, she's MascuLAR!
by gimpsuitjones April 30, 2006
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