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Clothing company with close connections to the skateboarding, surfing, and snowboarding lifestyles.

Known for its expensive t-shirts which are made of thin cotton and depict artistic and obscure designs.

The company's name is pronounced "ru-kah", as its main logo is the word RUCA spelled with a Roman "V" in place of the "U". It is frequently misread and mispronounced as an acronym "R V C A".
A: Damn dude look at that RVCA shirt.
B: Nice shirt, but you're pronouncing it incorrectly, stupid.
RVCA by Narek November 26, 2006
Words you can keep
Clothing brand that became extremely popular in Hawaii in the past few years. Pronounced rew-cah.
Boy 1: Ho u get one siick RVCA hat.
Boy 2: Yeahh brah I gef em yestaday from Kona.
RVCA by hayn_cruzin May 7, 2011
Related Words
RVCA is owned and operated by Billabong, you know the shirts you get at Wal-Mart for $5. Knowing that tweens and young adults are stupid and are easily manipulated by fads, Billabong simply re-branded their clothing, and bam, they can sell a $5 shirt for $50.
RVCA, more like ripoff.
RVCA by applecat July 24, 2014
RVCA is a brand label popular within the skating sector of fashion. Although this brand has been misrepresented various times as being pronounced ru-ka instead of the original R-V-C-A.
Nice RVCA (R-V-C-A) hat, where did you get it?
RVCA by Knowitall1111 March 6, 2011
A company that makes clothing for the man who has money ,Usally a person who, dosnet ,skate but, snowboards, and tells, everyone they snowboard cause they think there legite but really there not . Makes some cool tees but got robbed by preps but still does make cool tees
Nice rvca shirt lookin goood

Thanks

how much

60$

Not that bad considering its a rvca shirt
rvca by Gotta ya August 31, 2006
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