Like the Mandela effect, the Bruegger’s Effect is a false memory shared by a large number of people, but the memory is based on a rumor started by an unknown person
Girl: Ben you worked at Bruegger’s! You were only allowed to flip the eggs, never make bagels!! Everyone knows this!!?
Ben: I never worked there, I have never flipped eggs
Could be an adjective for things that are incredibly awesome. Can be a placeholder for bruh. Or, alternatively, a placeholder for poggers. Really, it works anywhere as long as you think it works.
“Dude, this pizza is so bruggers!”
“Yeah, man. I love it.”