The photography industry is now incorporating video into job descriptions by using the digital video capabilities of cameras like the Canon 5D
Mark II. Well known cinematographer Shane Hurlbut declared at the Collision Conference in
Los Angeles, that the play book for film making needs to be totally rewritten because of the power portability of these
new still/video cameras. Photocine describes the art of still and video shooting. It is the extended skill set of the contemporary photographer.