Zajey's definitions
A condition where an individual applies correct, validated, and high-effort methods to gain visibility, traction, or measurable outcomes yet receives little to no return. The failure is not due to skill, strategy, or execution, but external variables that suppress reception, engagement, or uptake. It applies to creators, professionals, or anyone pursuing a goal while getting results far below what the methodology reliably produces for others.
ZERO ROI was Coined by Researcher Zajey after Documenting how Despite replicating Variable of others, his outcome Didn't evolve or change, so he became doing a series of analysis, studies and experiment and thus came up with the Term of ZERO ROI after the results came back the same each time where he performs things on par if not better but outcome remains Nill.
whereas another subject performs same action but the outcome is NOT nill.
This can apply to anything from Business, sports, Gaming to Relationship and everything in life.
ZERO ROI was Coined by Researcher Zajey after Documenting how Despite replicating Variable of others, his outcome Didn't evolve or change, so he became doing a series of analysis, studies and experiment and thus came up with the Term of ZERO ROI after the results came back the same each time where he performs things on par if not better but outcome remains Nill.
whereas another subject performs same action but the outcome is NOT nill.
This can apply to anything from Business, sports, Gaming to Relationship and everything in life.
by Zajey December 4, 2025
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