The very definition of a troll passing himself off as an anime producer. His most notable trolling came in the form of Macross Frontier, which had a ridiculous number of cameos from previous series in the franchise but ended up only fucking with the fan's expectations.
An especially notable episode which this happened in was episode 17, where Ozma went through the same movements as the late Roy Fokker did, and survived. Many Macross fanboys threw a raging nerd fit at the producer for mocking Roy's death, but Kawamori's only response was "LOL I DUNNO WUT U GUISE TALKIN' ABOUT!".
Guy 1: "So I want to start watching Macross, and I thought Frontier would be a good place to begin because--"
Guy 2: "DON'T YOU EVER FUCKING BRING UP THAT PIECE OF SHIT AGAIN. FUCKING KAWAMORI!"