Phrasestorming 

1) The act of brainstorming words and short phrases that could be used as names for creative works. Phrasestorming is far too fun for the good of its participants. Like all brainstorming, phrasestorming inevitably creates some byproducts of very low quality.

I was phrasestorming to come up for a name for my band when I phrasestormed the word phrasestorm.

Phrasestorming by djminkus September 15, 2010