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Chulo in Mexican slang refers to someone who is cute, hot, good looking etc. It can be used to describe almost anyone and is not related to sexual attraction (though it can be.) If you hear it being used in Southern California by Chicanos, Mexican Americans, etc. they are NOT referring to a pimp.
Ay, que chula ("Oh, how cute!)
Papi chulo/Mami chula -term of endearment usually used to a partner (spouse, boyfriend, girlfriend) --NOTE it has nothing to do with your daddy or mommy!
by SDChicana September 11, 2007
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Used mostly by Puerto Ricans, Mexicans, Cubans, Dominicans and other spanish speakers:

This word is mainly used to describe or address a man who is attractive. BUT it's also used to describe something that is cute, like someone's shoes or a baby.
"Adios, chulo!" Bye, handsome/ hottie/ cutie!

"Que chulos estan sus sandalias." Your sandals are so cute.

"Que nino mas chulo" what a cute kid
by hamburger boots June 11, 2008
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a spanish term of endearment, meaning cute or adorable; often referring to an infant or a person's significant-other
1. "Aaawwww, look at that little chulo over there with the chubby checks! He's so cute!"

2. "You my lil'sugar, I'm yo little chulo" -Baby Bash
by caly390 May 03, 2013
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The word in Spanish directly translates to "pimp". In Spain the word means "cool". It is synonymous with bad ass" or "bad guy".
by AC February 09, 2004
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Nice or good/nice looking or cute in Spanish.

Also a slang term used in Spain and other Spanish speaking countries to describe a man who prostitutes women. A pimp in English.
Estaba la puta con su chulo.
by Cav Roc October 15, 2008
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Literally "pimp" in Spanish or colloquially "cool," "bad-ass," or "bad guy."

Popularly used as a complimentary form of address.

See papi chulo or mami chula.
"Whatup chulo?"
by Killer August 01, 2003
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