Can be used as anything. To capture someone's attention, to exclaim either positively or negatively regarding anything, a greeting, a farewell, a wake-up call... Anything.
James: Ben, can you see those sexi gurlz down there?
Ben: Yes, yes I can. (At girls) OI BOY.
Girls: ;)
Boys who enjoy yaoi (a genre in Japan that contains sexual and/or romantic relations between two men); literally translates to "rotten boy"; corresponding female : fujoshi
May I have an order of regular degular buttermilk pancakes? Without all the added jazz? Hold the blueberry smiley face, strawberry glaze, chocolate chips and whipped cream.