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The moment of Apple product is not working right after warranty off...
technician: How can I help you?
you: Apple Time!!!!
technician: oh! hell yeah.
by EDWEIRD July 18, 2017
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An ambiguous measurement of time showing how long it *should* take to download files on Apple products, when in fact it takes much, much longer.
*downloading iOS 7*
iPhone: "Downloading...5 minutes remaining"
*one hour later*
iPhone: "Downloading...17 minutes remaining"
Me: "This must run on Apple time."
by CatPlanet September 18, 2013
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