1 definition by itsskitsch
A campaign run by the National Breast Cancer Foundation, encouraging men to wear pink to show their support of breast cancer research. Breast cancer can affect both women and men, so the campaign aims to promote key statistics around the occurrence of breast cancer and raise money for breast cancer research. www.realmenwearpink.org.au
John decided to join the Real Men Wear Pink Campaign and wear a pink tutu every day to work for a month! He raised $1000 for the National Breast Cancer Foundation to fund breast cancer research and his colleagues took lots of photos and shared them with the #realmenwearpink hashtag.
by itsskitsch March 21, 2016