Woke business strategy

Business strategy that brands itself in some way, shape or form as resisting Trump and/or GOP policies.

Adidas and Gucci, though not necessarily by choice, have now adopted a type of woke business strategy, following companies like Dicks' Sporting Goods (who quit selling handguns in response to school shootings) and Nike (who featured controversial societal critic, Colin Kapernick.

by TheExpatreneur February 07, 2019

plant parent

A person who thinks of their plants the way others tend to think about their pets or children.

With young Millenials seeming like overgrown adolescents, it's a good thing 'plant parents are the new pet parents'.

by TheExpatreneur September 13, 2019

secret sauce

the competitive advantage of any business that you'd rather not bullhorn to every Tom, Dick and Harry, usually because it's not in sync with your company's mission statement

TOMS Shoes loves talking about their 1+1 Model of giving, but the real secret sauce to their early success was the way they exploited (err utilized) thousands of free college-age interns who wanted TOMS on their resume.

by TheExpatreneur December 28, 2014

Ganga-preneur

A marijuana enthusiast looking to make a dollar and a cent in the industry.

My buddy just moved to Denver to open his own shop. He knows pot from a business side and the scientific side. He's a natural Ganga-preneur

by TheExpatreneur August 14, 2014

Company Man

the opposite of an entrepreneur. Someone who prefers the 'punching a time clock' approach to work.

There's a great scene in True Detective where Rust Kohle calls out the detective for being a company man.

by TheExpatreneur December 27, 2014

get versed

An imperative statement usually used in business contexts that implores people to know what they're talking about (particularly in regards to content and trending topics). I think of it as 'get a clue' meets 'know your shit' meets 'get your shinebox' meets 'get fucked'.

The new employee claimed on his CV to be 'Proficient in Market Trends'. Then we got to talking about the Sharing Economy and he'd never heard of Airbnb. I told him to get versed or start looking for a new job.

by TheExpatreneur August 01, 2015

nontrepreneur

a 'company man' devoid of any entreprenurial spark who prefers the 'punching a time-clock' approach to work over taking any ownership

A great scene in True Detective is when Kohle calls out the two Detectives as 'a couple of company' men unable to think for themselves. He sees them as textbook nontrepreneurs.

by TheExpatreneur December 27, 2014