1 definition by Sacmunraga
When you royally screw up by trying to advocate something unpopular and at the same time use unpopular objects in your argument. In the end, you just make a fool of yourself and what your trying to advocate.
Pepsi really outdid themselves by pulling a pepsi when they aired an ad about the black-lives matter movement and also included Kendall Jenner. This all ended in a fail, resulting in backlash.
by Sacmunraga April 6, 2017