Gerald Dowver Johnson Jones's definitions

Evolve and Elevate

When you tank an iconic beer brand brand by associating it with groomers.

We have no choice bur to “evolve and elevate” since sales have “been in decline for a really long time.” - Alissa Heinerscheid, vice president of marketing at Bud Light

by Gerald Dowver Johnson Jones July 24, 2023

Beetroot Week

To be on one's period. Refers to the color of beet juice that stains everything it touches.

Michelle is agitated, it must be beetroot week.

by Gerald Dowver Johnson Jones August 3, 2023