Skip to main content

markitecture 

A computing or networking architecture suggested by the marketing department for sales purposes rather than for technical reasons. Cisco calls them "reference designs".
The oldest mention of "markitecture" I can find dates back from 1990 :

CA 90s was characterized as a "markitecture" by Jeff Schulman, vice president and analyst with the Gartner Group, Stamford, Conn. "It is a marketing architecture, a statement of direction. It does not specify when products will be delivered, or which products will map to the architecture. It does not help users in a specific sense, only in a general sense".
markitecture by liotier February 26, 2010
markitecture mug front
Get the markitecture mug.
See more merch

marchitecture 

A portmanteau of "marketing" and "architecture". The result when the marketing department of a tech company has an excessive hand in the design of a product, often to the detriment of performance, though usually for the explicit purpose of driving the sale price up. Popularized by The Inquirer.
1. Does "centrino" actually do anything or is it just a piece of marchitecture?

2. Apple's OSX is totally being loaded down with marchitecture.
marchitecture by Isaac February 19, 2005
Related Words

Marketecture 

(1) A theoretical product architecture, conjured up by the marketing department, that has no similiarity to any product(s) on the drawing board, nor in production.

(2) A company's reference a set of products obtained through acquisition, where no interoperation exists, but might be cobbled together to seem to implement the original intent.
We're being told the new marketecture will include all of our competitor's features.

Marchitecture 

The non-existent system architecture used to sell a high-tech product. Vaporware on a grand scale.
That router is part of Cisco's Marchitecture for mobility.
Marchitecture by Bob Bohica March 15, 2004
It is said of the situation where a person has the bad luck to make contact with his testicles against an undefined surface or object, intentioned or not.
Given the nature of the word, it is more appropriate to design cases where the interaction is made with a moving object, for example, a ball.
Although it is extremely painful for the victim, it tends to be considerably funny to people who witness it.
Today in the baseball game the pitcher took a nutshot; the baseball hit him in the nuts.

Man, I just watched the funniest nutshot video ever.
Nutshot by Uberflaven March 1, 2009
Word of the Day on June 26, 2026

Nerd neck 

A "human" that spends so much time playing video games that their posture is level nerd neck. Everytime anyone goes tryhard they hunch down and their neck gets longer there fore a nerd neck is always hunched down cause they're always going try hard. In other words a nerd neck is a try hard, since their neck is 100% longer than the average human being due to playing too many video games and taking them serious, nerd necks are not even considered human anymore but something more sad. Nerd necks are often found on fortnite, their natural habitat usually being tilted towers.
What a fucking nerd neck!

He is building so fast, nerd neck!

Looser more like a nerd neck ha!
Nerd neck by D Sandwich Maker February 5, 2019
Word of the Day on June 25, 2026

love peace and chicken grease 

"another of sayin peace out or good bye"
Talk to ya later......Love, Peace, and Chicken Grease
Word of the Day on June 24, 2026