Content, as part of a marketing/communication plan, that does not necessarily benefit a specific product, service or even the brand. Mostly meaningless content that is merely aired to keep in touch with the target group.
Hej Sally, just upload some Cat Content to our Instagram, so we don’t lose touch with our audience – product development is once again behind on their schedule with new features to promote.
by conny cadullu October 28, 2020
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