hate-bait

When someone posts something online(usually a video or comment), for the sole purpose of getting hate comments/interactions. The same way clickbait is purposely outlandish and misleading so people click on it, hate-bait is usually ridiculous or hateful so people react to it.

Jasper: “Did she really just say that?”
Henry: “Nah, bro that’s just hate-bait, ignore it.”