Similar to "-San" in Japanese, adding the suffix "ovich" at the end of a dude or chick's name symbolizes that said person is cool and styling at life.
Yo, Getrude-ovich!!! That bikini puts the O in Ovich!
An expression that can be blurted out when one feels circumstance is unfavorable. A false, sarcastic cheer.
Uh! Yeah I left my car unlocked and someone took my CD's! Ovich!