Making the best use of synergy effects with Kia Motors, Hyundai Motor Company has
set its sights on providing the finest customer service, up-to-date technology, flawless quality and the best value in the industry. In addition, the company will focus its R&D efforts on the development of more environment-
friendly technologies, while at the same time more aggressively implementing its "Sigma 6," quality improvement campaign that will earn the greater trust of its customers and ultimately contribute to improved business profitability.
Pristine natural environment is a birthright and is perhaps the most important
legacy we can bequeath to our children and
future generations. Our efforts to develop '
greener' technologies are unrelenting as we seek new ways to protect the planet from further environmental damage. The company is placing increasingly greater effort on the development of environment-
friendly power plants which are powered by a variety of
alternative fuels and which emit less pollution than conventional combustion engines.
Hyundai Motor Company'
s ambition to become one of the top five global automakers would be impossible to achieve without continuous investment into the development of future-oriented concept cars that have come to serve as barometers of competitiveness, technology and creativity.