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n. the blissful re-discovering of one of a pair; the moment at which one realizes they have more than previously thought; also referred to as Twix effect
"That was a delicious pop tart, sure wish i had one more. oh wait, i do. pop tart effect."
by Samuel Conner May 03, 2010
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Something that is so negative, that it is positive or something so positive, that it's negative.

Based on the old Poptart advertising of "So hot, it's cool. So cool it's hot".
Person 1: "That movie was so bad, it's actually good."
Person 2: "Yup, confirmed Poptart Effect."
by Rear Naked Woke December 17, 2018
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