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The Justin Beiber Effect

When a song or other business extension is used by Justin Beiber, and subsequently ruins it.
Justin Beiber announces Dubstep track, therefore, ruining most dub step for some people, subsequently 'The Justin Beiber Effect'
The Justin Beiber Effect by Jsee December 13, 2012

The Justin Hamill Effect 

The effect where everything you own seems to break or become ruined.
A: Dang dude my air fryer is broken and it’s very dirty
B: That’s the Justin Hamill effect for you