Originated in Sonoma, Ca, The Noma-Lift is the act of running or sneaking up behind an unsuspecting male victim, and violently executing an upper-cut between the victims legs causing him to be lifted by his gooch/undercarriage and cause mild to severe pain to the gooch area of said victim.

This can also be done with two accomplices, where one acts as if he is wants to talk to the victim to position said victim, then the other accomplice executes the upper-cut and the accomplice from the front locks hands to help elevate the victim higher, where then they violently shake up and down to pulverize the victims undercarriage and cause maximum pain, ending with dropping the victim to the ground from significant height to ensure maximum embarrassment.