JAWS effect 

Convincing the world it is unsafe to swim in the ocean by planting images of the movie JAWS, even though stats are low to get eaten by a shark. A move used by Team Trump to stoke fear about anyone that is not a white American male

Muslim friend: My mosque was fire-bombed. We are not terrorists.
Latino friend: Yeah, that's the JAWS effect. Everyone thinks I'm a rapist drug lord

JAWS effect by Kalifornia Republik February 18, 2017