Originating on May 4,
2020, iFunny user Kes77 commented on a post about RemingtonTheMexican’s child grooming discord. Kes77 said, “stare into the
bait long enough and it
will stare back at you.” Immediately following this, user A_Poor_Sinner replied with “
Kes’s Law.” The idea behind Kes’s Law is that eventually too much indulging in “ironic” humor, acts, and beliefs
will eventually morph into those acts, humor, and beliefs becoming unironically held. What was once bait becomes reality for the user. This law ranks now with other well known laws, such as Bidoof’s Law and Garf’s Law.