The "Anne of Cleves" Effect refers to when someone doesn't look as good as they do on a picture.
It was first observed when Henry VIII wanted to marry Anne of Cleves after only seeing a painting of her
It was first observed when Henry VIII wanted to marry Anne of Cleves after only seeing a painting of her
#1: How was the date?
#2: Oof. She looked nothing like her bio picture
#1: "Anne of Cleves" Effect?
#2: What?
#2: Oof. She looked nothing like her bio picture
#1: "Anne of Cleves" Effect?
#2: What?
by dave_the_wave June 9, 2019
Get the "Anne of Cleves" Effect mug.This effect results in the way the brain works, when viewing any advertisement.
The less relevant the message is to the viewer, the more likely it is for him to start thinking of the products or services he is already using.
This might create a buying decision, but not the one the advertiser is expecting.
Advertising incorrectly can actually stimulates the sales of the advertisers competition.
The less relevant the message is to the viewer, the more likely it is for him to start thinking of the products or services he is already using.
This might create a buying decision, but not the one the advertiser is expecting.
Advertising incorrectly can actually stimulates the sales of the advertisers competition.
E.g. Your driving your car and hear a pizza commercial on the radio.
You might think of the advertiser, but if you know this commercial your more likely to ask yourself if your hungry, then if you feel like pizza, and if so, then you'll probably order pizza from your favorite pizza place, which might not be the one that is advertised.
In the end you might even end up buying a burger instead. In this case the commercial just reminded you that you were hungary.
And this is how the mnemonic effect in advertising works
You might think of the advertiser, but if you know this commercial your more likely to ask yourself if your hungry, then if you feel like pizza, and if so, then you'll probably order pizza from your favorite pizza place, which might not be the one that is advertised.
In the end you might even end up buying a burger instead. In this case the commercial just reminded you that you were hungary.
And this is how the mnemonic effect in advertising works
by hqq August 5, 2012
Get the The Mnemonic Effect in Advertising mug.In parallel thinking to the butterfly effect, this is not knowing what will happen when trying something new for the very first time. Like taking a piss with morning wood, you can never predict where or what direction your piss will go.
Like when NASA first had astronauts in space, they had no idea if they would come back alive until they did it.
Those scientists could only rely on the morning wood effect to be in their favor.
Those scientists could only rely on the morning wood effect to be in their favor.
by Devil's Workshop Industries April 17, 2014
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Get the silly side effects mug.Robert says someone in the other class stole Emma's phone and has been accused of being the thief. There's an Assange-Snowden effect going on here.
by Dr Drivel September 29, 2020
Get the Assange-Snowden effect mug.The usage of a made up word or term in a way that meaning can be believed to be understood by the reader.
by Prof Vertikoff August 11, 2019
Get the Swein-Vertikoff Effect mug.The Champagne Cork Effect, also known as CC Effect, is when something small comes and then BAM, it just flows out.
"Yesterday while sitting on the toilet I had The Champagne Cork Effect! First a small piece of shit, then hell unleashed! It flew shit out of my ass!"
by K1337ORIS May 27, 2013
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