A variant of officionormativity theory, focusing specifically on hegemonic discourses—the dominant frameworks, narratives, and worldviews that structure what can be said and thought in a given society. Hegemonormativity treats these dominant discourses as natural, universal, and self‑evident, making alternative perspectives invisible or unintelligible. The theory examines how hegemonic narratives maintain power by presenting themselves as simply “common sense,” and how they delegitimize challengers not through evidence but through the sheer weight of taken‑for‑grantedness. It is a tool for understanding how orthodoxy reproduces itself.
Example: “The idea that markets are naturally efficient was so ingrained in economics that alternatives seemed unthinkable—hegemonormativity theory, where the dominant discourse becomes invisible as discourse.”
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