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Is a new science in building envelope construction. The science pertains to the connections of exterior claddings and other exterior features (window connections, roof connections, ect.) The theory behind it is "Take care of the little stuff and the big stuff will take care of it's self"
Roofers only know how to connect roofing features and siding guys only know how to connect cladding connections.
Integrationoligy deals with the stuff in between.
Integrationoligy deals with the stuff in between.
by Robert Funk April 13, 2008
Get the Integrationoligy mug.Interacting with the consumer (where they live) through entertaining content that invites them to become part of the campaign and even share the branding message.
Today's consumers have so many advertising messages coming at them, most advertisers are having to come up with new ways to keep their attention.
Words like Social Media, Product Placement, Branding and Viral Marketing are thrown around like baseballs but who truly understands the terms or what they mean? The term Interactive Entertainment Marketing (I.E.M) was coined by Mr. Jody Sigmund after 25 years in the marketing and advertising arena. Sigmund has worked with companies the likes of Palms Casino, Inked Magazine, Playboy, Affliction Clothing, Hustler, Michael Jackson and a list of others.
Today's consumers have so many advertising messages coming at them, most advertisers are having to come up with new ways to keep their attention.
Words like Social Media, Product Placement, Branding and Viral Marketing are thrown around like baseballs but who truly understands the terms or what they mean? The term Interactive Entertainment Marketing (I.E.M) was coined by Mr. Jody Sigmund after 25 years in the marketing and advertising arena. Sigmund has worked with companies the likes of Palms Casino, Inked Magazine, Playboy, Affliction Clothing, Hustler, Michael Jackson and a list of others.
Interactive Entertainment Marketing (I.E.M.) is reaching the consumer on their turf, through facebook, twitter and YouTube and offering a gift with purchase for posting their own video and asking them to explain why they like a certain advertiser's product. The winner is based on how many friends like the video post and / or how many comments they receive. This is just one example. Another example is by placing product on actors in YouTube videos, television or theatrical releases and then tying links through smart phone applications that direct to the advertisers P.O.S.
by AdForceOne December 7, 2011
Get the Interactive Entertainment Marketing (I.E.M.) mug.The act of purchasing donuts for the office in a timely manner out of respect for office security rules that is designed to protect intellectual property.
John Doe left his machine unlocked and therefore was "donutted". John brought in 3 dozen donuts within 5 business days because he has Donut Integrity.
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A polite and discreet manner for a gentleman, or otherwise a male with a penis, to refer to anal sex.
A polite and discreet manner for a gentleman, or otherwise a male with a penis, to refer to anal sex.
by vladhp April 20, 2005
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