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billboard boy 

Billboard Boys: Term used to describe boys in their early 20s who have not yet fully matured yet because they are constantly thinking about their big dreams and disregarding other’s feelings of individuals around them. They tend to make friends to build networks use them to leverage for their personal gain. They are typically avoided by strong, independent women because they can’t handle how amazing they are. Disclaimer: Not ALL billboard boys stay the same their entire life. They usually grow out of this phase between ages 25-32 and begin to settle down and focus on being both successful and creating meaningful relationships.

Divorces loving wife for a newer, younger, hotter, less smart version.
Jake dumped me because he had to focus on himself. He is such a Billboard Boy.
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BillboardBook

The future of FaceBook as your news feed becomes more and more ads from companies and people selling things.
My Facebook feed is turning into BillboardBook. I miss the old days when people's status was filled with subversive rants; now it's just ads.