Chauncey Billups is also used as a form of insult. Typically reserved for an occasion of extreme wrong doing by another. Sometimes only 'Billups' is used for slightly less severe situations. This insult was never a direct attack on the NBA star, merely just how funny the name is.
1: "Dude, Your'e being a total Chauncey Billups right now!"
--response: "Why am I the Chaunc?"
2: "Why are you being such a Billups?"
--response: "Why am I the Bills?"