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Definitions by Planetoid

1. n. A person who publicly promotes, defends, or amplifies a particular institutional narrative or political position while presenting themselves as an independent, ordinary, or grassroots voice

2. v. To engage in such activity, typically in a manner intended to appear spontaneous or organic.
For example: anyone affiliated with the political organisation Turning Point USA in the period after its founder Charlie Kirk was murdered. à la YouTuber Gary Melton (Paramount Tactical) or X account user @nosoup4knowles

"The TPUSA influencer put on a masterclass in being a shill, effortlessly pivoting from a passionate speech about freedom to hawking a $50 MAGA-branded jock-strap"
shill by Planetoid August 25, 2026