The latest shitty fad.
Those people who say we call it a piece of overrated shit because we can't afford it, are beyond wrong.
Of course we can fucking afford it, it's just 600$, but we don't see the need to buy it.
Brat: OMFG I got teh iphonezzz!
Regular guy: *sigh* you bought that pos too?
Brat: OMG SHUT teh HELL UPPP! appLE makes GREIT PRODukts.
Regular guy: How can you live with yourself? I mean, you bought a phone for 600$, what a waste
Regular guy:*grabs iPhone and throws it away*
Honestly, kids these days think that any product Apple makes with a lowercase "i" in the beginning of it's name, is super awesome and is a must have. (see iPod)