Anonymous Tweeter's definitions

Twammer

Any person who utilizes Twitter to promote their own professional expertise or the capabilities of their company. Typically applies to Twitter users whose tweets meet the definition above 50% or more of the time.

1. From a social media expert: "Twitter can be used to increase your interaction with customers." This person is a Twammer.

2. From the same social media expert: "INSERT FIRM NAME increased INSERT CUSTOMER NAME awareness by using Twitter X%." This person is a Twammer.

by Anonymous Tweeter January 26, 2009