Fauxcial Media 

Contrived, inauthentic or misleading use of social media resources such as online communities, blogs, Twitter profiles, Wikipedia entries, Facebook pages, etc. to manipulate or to create a false or misleading perception of a company, organization, candidate or cause.

Fauxcial Media is the "Web 2.0" equivalent of atroturfing i.e., the creation of fake grassroots campaigns in PR/Public Relations.

WHAT CONSTITUTES FAUXCIAL MEDIA:

• Businesses pretending to be bloggers.
• Businesses pretending to be journalists.
• Businesses pretending to be “Joe Blow” in order to flog their products in blog comments.

(Bullet points courtesy of marketingexperimentsblog.com)

EXAMPLES OF FAUXCIAL MEDIA:

- Cisco's Human Network - wrote all Cisco-related Wikipedia entries; had vloggers try to write about the Human Network. Got themselves to #2 in Google organic search

- Whole Foods CEO John Mackey used an alias to ding detractors on forums

- "Wal-Marting Across America" used a real journalist and real photographer, but set them up as simply Wal-Mart fans, traveling across America, parking their RV at Wal-Mart parking lots.

(Examples courtesy of Scott Monty - http://www.scottmonty.com/2008/03/suxorz-worst-social-media-of-2007.html)

Fauxcial Media by Michael J. Russell January 12, 2009

fauxcialite 

fake socialite. not to be confused with socialite this person is known to be a part of fashionable high society because of his or her regular participation in social activities and fondness for spending a significant amount of time entertaining and being entertained, normally socialites posses considerable wealth, but in all actuality they are poor, low to no class people that who have friends in high places.

socialite: did you hear that tiffany isnt actually rich she's been faking this whole time.
maid: so she's a fauxcialite.
socialite: exactly now fetch me something to drink, consuela.

fauxcialite by mcbillions May 4, 2009

fauxball player 

Man or boy who pretends to be a member of a top football team to impress girls.

Boy: "I really shouldn't be drinking at all. Coach would kill me if he knew."

Girl: "Coach? What do you play?"

Boy: "I play football at OSU or similar."

fauxball player by meganelizabeth July 29, 2005

Fauxbalt

A pejorative term used regionally in Vancouver, BC, to denote the falseness or fraudulence of the "New" Cobalt. The Cobalt was once a world renowned hardcore music venue catering to the Punk & Metal scenes. It nurtured the early careers of countless local and touring bands as well as provided a place for established bands to play in an authentic atmosphere with a truly wicked sound system. Now under new management the Cobalt has reopened as a den of posers and tryhards happily throwing dance parties on the ashes of Vancouver's music scene.

Trendy Hipster: "Hey Man, are gonna check out the dance party at the Cobalt this weekend?"

Metalhead: "FUCK THAT!!! DEATH TO THE FAUXBALT!!!"

Fauxbalt by Junior_666 February 16, 2010

fauxcializing 

The act of socializing with others through the computer, as opposed to seeing them face to face.

Christian spends so much time fauxcializing on facebook that he hardly ever comes out for drinks anymore.

fauxcializing by Brendan Medina May 28, 2008

fauxialite 

An attractive young woman who lives beyond her means as a way to ape a lifestyle yet above her reach.

A fauxialite is not a barfly, she is far worse.

fauxialite by Sharpie McAsian October 23, 2005

Fauxcial 

A fake social networking friend. Someone who adds you as a friend whom you have never met.

Dudelarse, I'm not going to add him as a friend. I don't like have any fauxcials.

Fauxcial by lallydoodle October 3, 2008