noun - the erroneous bullshit of a script for a movie when doing dailies. Bruce Willis coined the phrase and uses it when shooting films when he gets rid of the unwanted dialogue or actions.
Kevin Smith: And then Bruce Willis was looking at the script for scenes 4 & 8 and goes, 'Chuffa. Chuffa' and starts ripping out page after page. ... I'm shocked and I ask what's Chuffa? And Bruce says, 'Chuffa's chuffa.' So I go, okay, I really don't know what "chuffa" is. What is it? Then he says, 'It's "Oh, what a nice picture. What a cute dog. Where's the fucking bomb?" It's that bullshit that slows down the entire movie.'
by wookiecookie15 January 29, 2011
by Nate Veilleux December 09, 2006
by Robert Tracy March 27, 2007