1. To make hot. 2. To cause an axon in the ILoveBees alternate-reality
game to become hot. As part of the
game, calls are placed to payphones (known as axons) throughout the United States. Whenever a player successfully locates the right phone at the right time, answers the call, and answers a question correctly, that axon is listed as "hot" on the
game's website. As axons are enhottenated, clues about the game are revealed to the players.