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To degrade into a helpless spiral of in-jokes and bizarre plot twists so as to make it all but impossible for new viewers of a webcomic or show to become fans easily. See Red vs. Blue and Sluggy Freelance.
"Why is everyone's suit color in Red Vs. Blue different? And since when did the robot lose his head? Where did that guy come from!?"
by Moggraider February 07, 2005
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