An idiom used to describe the moment of downturn for a previously successful enterprise/musician/actor etc. A clear, defining point which, when reached, means nothing will be the same again.

Similar to 'Jumping the Shark' or 'Nuking the Fridge'.

From Loud Reed and his wife staging a high frequency dog concert ("an inter-species social gathering").....
by Sir El of B May 28, 2010
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