benchmarketing

Benchmarketing is the process of comparing one's business marketing processes to industry bests practices to find the ideal solution.

Steve: How do I know which is the right solution for my business?
Consultant: We can start by benchmarketing your business needs to match you with the best providers in the industry.

benchmarketing by Marketing_Genius March 31, 2012

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benchmarketing

The act of promoting software or hardware by publishing bogus benchmarks with cooked up numbers that makes the product look better than its predecessors and the competition.

As an advanced technique, have some blogger push the numbers instead of putting it out in a press release.

Our test suite shows it's 5% faster!

... benchmarketing at work.

benchmarketing by nkill March 17, 2009

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Related Words

benchmarketing • Benchmarking

Benchmarking

The systematic process of becoming no better than anyone else.

After all the benchmarking we have done, I think we can finally boast that we are an LCD company.

Benchmarking by scanner1 June 5, 2011

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Benchmarking

To sit or be sitting on a bench or couch with no pants on.

"Gross dude! You're benchmarking my new sofa" -Will KitZel

Benchmarking by Will KitZel February 25, 2011

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Fleg

The word 'flag' as pronounced by people with thick Belfast accents. The term is a perfect encapsulation of the disproportionate and overblown reaction to the removal of the Union Jack (as in 'de fleg') from above City Hall in Belfast. Where previously it had flown for 365 days per year, it is now flown on 17 designated days of the year - in line with many other British cities.

The event caused a portion of the Protestant community ('fleggers') to make international pricks of themselves as they proceeded to wreck the fucking place, claiming it was another erosion of a 'British' identity they perceive to have been under attack since the horrifying spectre of equality reared its head in Northern Ireland.

The word 'fleg' - and indeed 'fleggers' - fittingly describes a section of humanity unconcerned with knowledge, reality or the vagaries of the English language. Like America's tea-baggers they are ruled by instinct, fear and paranoia with a side dish of rampant bigotry and startling ignorance of the world around them.

"Wat de fuck like! The taigs got de fleg took down! Let's wreck de fuckin place! No surrender!"

"De fleg has been took down! Before ye know it there'll be a united Ireland! Attack Short Strand! God Save The Queen!"

Fleg by OnionFleg August 9, 2013

Word of the Day on July 18, 2026

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Skeef

To take something small, that doesn't quite qualify as a theft. Probably from the Danish "skæv" or the Dutch "scheef", both of which are pronounced similarly, meaning "askew, or not quite right'. To change an item's ownership without permission, but only something small and of little worth.

"I skeefed an apple off the neighbor's tree." "I skeefed some chips outta your bag when you looked away." "Don't skeef my chair when I go to the bathroom."

Skeef by kachinaflonk July 16, 2026

Word of the Day on July 17, 2026

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Hair spider

A tight, tangled knot of loose hair and lint that forms inside clothing during the clothes dryer cycle. It typically hides inside garments, causing an annoying lump or a phantom tickling sensation against the skin until it is found or falls out onto the floor during folding.

I was folding my clothes and a huge hair spider fell out onto my hand

Hair spider by Kmorsels July 15, 2026

Word of the Day on July 16, 2026

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