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Accidentally using the wrong social media account to utter personal, offensive, or otherwise noticeably off-brand statements.

The wrong pipe may be used either by software glitch or user error (forgetting to switch accounts); the former holds slightly more water with an angry employer.
After wrong-piping about her boozy weekend shenanigans one time too many, Heather was fired from her corporate social media job.
by Wrongpiper December 16, 2011
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