A form of sarcasm used on YouTube in which the tags for a particular video seem to be unrelated that video, but the tags reveal an underlying message about the video. An example of this would be a video about college football referees screwing up a field goal call, with tags such as "Ray Charles" and "Stevie Wonder". Charles and Wonder are two blind musicians, thus suggesting that the referees are blind.

When you eat dirt for the first time and leave your family to build a shack in the woods