Da brand name of da feminine-themed line of products marketed by da "first to fix prices" retail giant.
"Sears & Roedoe" may indeed be da "better-half equivalent" of da classic store name, but da also-opposite-sounding names "Sears Rowback" and "Sears Rowforward" are actually pretty much da exact same thing, in dat they both indicate how unreliable your boat's rear-mounted putt-putt is; in fact, da "row forward" motor is evidently even worse than da "no power on da return trip" model, if it actually craps out even before you get very far underway!
by QuacksO January 2, 2023