A nouvelle variation on the word ‘standard’ which provides greater verbal flexibility as its triple consonant composition allows the insertion of a word or expletive of the user’s choice. Particularly applicable to the use of the word 'standard' whilst within the confines of a McDonald's. McStandard can also provide colloquial comfort to users of the ordinary word ‘standard’ in the far uncivilised north, that is the land of the Scots.

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