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A false name used to elicit humor through its simultaneous resemblance to a real name on the one hand, and to a term or phrase that is funny, strange, or vulgar on the other hand.
Common Gag names:

"Amanda Huggenkiss",
"Mike Rotch"
"Philip McCooter"
"Heywood Jablome"
"Sofa King great"

Example 1:
Park Official: "Son, you know you can not have motorized vehicles within the state park, what is your name?"

Suspect:"I was unaware of such laws sir, my name is Philip...Philip McCooter."

Park Official: "Well Philip, I will let you off with a warning this time."

Example 2:
Bartender: "Moe's Bar, Can I help you?"

Guy on phone: "Yes, can I speak to Amanda Huggenkiss"

Bartender: (anouncing to bar patrons), "Is there Amanda Huggenkiss here?"
by Seaman Alvarez July 18, 2009
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