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1. Any situation where people are constantly trying to outdo each other for bragging rights, or satisfaction.

2. A literal event where men measure the size of their genitals and try to brag about it or outdo other people.
1. In middle schools, popularity and social acceptance is controlled by a constant cockmeasure of trying to see who has the best technology, most "swag," etc.

2. Some idiots are trying to have a cockmeasure in the boy's bathroom.
by UNDEFINED_PROXY_1337 April 30, 2014
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